Tuesday, 7 October 2014



Nearly half of the new recruits turn out to be duds within 18 months while other two-third of the hiring managers admitted to have chosen the wrong people over and over again. Most of the reason of the failure is not just about that the person don’t have the requisite skills required but their personality often clash with the company’s culture. In that case most recruitment agencies are resorting to big data analytics to lower the risk of fraudulent hiring and firing process. This will help the process to be more scientific, aligned and effective. At the moment, it is suggested that the success of your hiring process lies mostly on your online data profile rather than what is written in your CV. Thus, you have to put full attention to detail on your online data trail as it is a fine reflection of your personality. Normally what you write outside for example in social media can determine your personality so beware of your personal online trail is it has a high impact to your candidacy potential.

Game for a job
While the internet has certainly make it a lot easier to search for the right candidates and match them with the right organization, many companies have been moving beyond automatic keyword research that match the vacancy with the profile. Some companies won’t even bother to look at your skills and certifications written on your CV but more to how you write it and the way you express the word and how they manage to structure their sentence. This analysis will be revealing the candidates personality through the identification of language pattern to determine and later compare this against the corporate culture of the company for suitability.

Through the thorough analysis, most are found not suitable because their lack of fit with the culture of the company and not because of their lack of skills, so to speak. There also company who use online game for their candidates to play in order to assess their potentiality and suitability for the culture of their company. While all applicants play online games that will reveal their personality, emotional maturity and problem solving skills, they are tons of other data and information being collected throughout the session to further determine the candidates’ eligibility to join the company.

Size matters
With the increasing use of innovative personality data still not good enough to replace the good old big data for efficient analysis as believed by many recruiters. Assessing historical data from millions of applicants either successful or otherwise assist the employers in predicting how the next candidates will behave and how they will be the best if they look at the comparison with the career path, personalities & qualifications from previous successful candidates. Now employers are able to use their own data in order to predict how long a candidate will stay in a particular role before he or she start seeking for new opportunities elsewhere.

This will also help them to determine what is the career goals of these candidates and based from their previous career histories, enable the recruiters to assist them efficiently in order to find them the job that they truly required and shaped up their future career ambition. Some recruitment companies might even scan through their candidates’ profile and job offers every month just to know which job that being clicked on the most and which being rejected so the search process is refined through the data they gather.

Selection bias
All these data and analytics information that we have might give a challenging perception of what skills and knowledge do a candidate possesses that will make them a good fit for the post. It is also based from research that prior work experiences and even education aren’t the key indicators that contribute to the good performance on the roles. There also some cases where a service industry worker who regularly use five social networks per week usually tends to be more productive than the other workers that are less digitally savvied.

Social profile
Besides using all these historical data to analyze, the social networks also is another good medium that can supply the recruiters with the real-time data. The blog, twitter and websites profiles do reveal as much as everything about the person rather than the properly written CV. The social media is also a perfect medium for the individual to showcase their expertise, experience and enthusiasm for their field of specialism. However candidates should be aware of their online reputation which they try to build and the data trail they would leave behind as they make would cost them to get a negative first impression. Many recruiters have turn to social media to search for potential hires as they are now equipped with the tool to spot the pattern of behavior and sentiment from their social media activity.

Human touch

Some argue that recruitment should be all about connection and relationship between recruiters and candidates while the technology exists to simplify the whole process by assisting to make everything flowing more efficient. If you are looking for diversity in workplace for more creative environment, you need people with diversified background and experience. But however, data science can never replace the good old face to face interview. Going through the big data will never change the effective ways of identifying the suitable candidates by face to face meeting. It will be easier to impress people with the fine tuning of your portfolio and CV but what matter most was either the person really fit with the job, the environment and the responsibility that to be handle by him/her later. After you learn about the candidate in person – you will get the idea of how good he/she is in expressing their idea, exchanging point of view and handling tough scenarios through simulations that will later determine if that person is the right person for the job.

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